CSL

Melon created the previous CSL Dualcom website and delivered an array of tools and workflows for the marketing team, enabling simple updates via the Engine CMS, e-mail management and multi-language functionality.

After several years the website was in need of a refresh, which was set to coincide with a rebrand and alignment of company strategy.

csl logo design
csl responsive website

Our Approach

An initial workshop with CSL identified a restructuring of the website content in line with new product offerings and company direction, combined with the interrogation of historical Google Analytics data and trends.

A new website architecture was realised which allowed for simplified content and customer journeys, responsive web design templates and potential for a fresh new look and feel. Having created and finalised a wireframe prototype to realize and confirm this approach we were able to create a smart new web design and brand approach which offered a clean, modern and simplified feel, whilst retaining a technical and platform orientated angle.

csl home page design
csl web pages in mock up

Visit the website: www.csldual.com

Website Design

The new website design features a scrolling parallax design, animated elements to communicate platform ecosystems and a realigned and streamlined ‘InstallerZone’. Additionally the blog has been revamped and social media feeds and links have been introduced and enhanced.

Graphics and backgrounds have been refreshed in line with latest, proven trends and as part of the rebranding process, which also includes a new logo and strapline. Melon also delivered supporting artworks, brand guidelines and templates to help complete and roll out the rebrand.

What the client said...

Melon always deliver what we need. We enjoy innovation and ideas without complication or fuss.

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