Melon has delivered the Somerset College website for many years. Recently the college merged with Bridgwater college to provide a strengthened FE offering for students. As a result the HE offering was moved across to a new brand - University Centre Somerset or UCS.
To provide best possible value and streamline the rebranding process, it was decided to update and restyle the existing Somerset College website. Much of the functionality, such as course search and filtering, DDA compliance, college information, events and applications would remain the same.
However, key elements of the user journey neede refinement due to the targeted nature of HE applicants and streamlining of courses. The updates also provided an opportunity to streamline content and pages and make all templates responsive.
Summary of changes:
Visit the website: www.somerset.ac.uk
The updated website leverages the advanced functionality of the previous version whilst adding the realigned messaging and branding. The website retains the Engine CMS, which is utilised by several departments throughout UCS for fast website content updates and data amalgamation. The new website iteration has been well received by all and will continue to deliver a powerful online enrolment tool.
Melon have developed an excellent understanding of the college needs and the education sector in general. The new website has already shown great benefits, with online applications being a particular success.